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IPEX 2017, 31 Oct - 3 Nov 2017, NEC Birmingham UK

Combining Print & Social Media: How to effectively manage cross media campaigns for your customers

IPEX Education Programme

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Combining Print & Social Media: How to effectively manage cross media campaigns for your customers

01-Nov-2017
The Future Skills Theatre
Future Skills Seminars

Combining social media and print in an integrated campaign strategy is a powerful way to market a printers products and services. While some would have you believe that social media and print marketing are too different to work together, savvy marketers know that harnessing the power of one can dramatically increase the success rate of the other. There are several ways to boost both your clients social media and print marketing campaigns in combination, as will be revealed in this speaker session with great tips and ideas:

  • Understand how your business can help build your customers presence to the point where their campaigns are profitable
  • Stand out from the crowd and learn how to offer your clients so much more than just the print element of a campaign
  • Add value to your client with a highly targeted demographic audience utilising a controlled message one-on-one and measureable campaign ROI
     

The session will illustrate how print marketing strategies can also help you drive social media campaigns and visa versa. Learn how social media in conjunction with your clients print campaign can really work.

Speaker(s):
Ian Sullivan, CEO - Paperhat Consorcio

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MEDIA PARTNERS

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