Seminars - The Great Print Debates

The Great Print Debates in association with Pira International and Ipex

Pira International
   Presented by Pira International
   in association with Ipex



The Pira/Ipex Great Print Debates take expert commentary, lively debate and audience interactivity to a completely new level.

Each panel of experts - thought leaders and high-profile industry representatives - were on hand to debate the most pressing questions facing the printing industry today.

Audience participation and interaction using simple polling technology allowed real-time feedback to drive the questioning of the panel moderator and push the experts out of their comfort zone for a truly challenging debate.

Bullet Be at the forefront of the drivers and trends changing your industry
Bullet Hear the biggest names in print and media debating the most controversial issues in 2010
Bullet Join the debate: interactive polling technology and in-depth Q&A session
Bullet Real-time audience interaction and surveys
Bullet Takeaway an exclusive study with scenarios and forecasts to 2020*

Four pressing questions were debated over the eight days of Ipex with expert moderation by Frank Romano Professor Emeritus, School of Print Media, Rochester Institute of Technology.

Tuesday 18 May 2010
13:00 - 14:00More than ink on paper: how should printers be selling print? (18 May 2010)
The Printers Profit Zone, Hall 9 (9F 333)
The days of selling print based on equipment specifications are over. Today, printers need a technology or customer-driven strategy to attract profitable work that is more than just ink on paper.
Chairperson:
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Neil Falconer, Senior Consultant, Pira Intermational
Speaker Panel:
David Zwang, Owner, Zwang & Company
Frank Romano, Professor Emeritus, Rochester Institute of Technology
Jon Bailey, Sales Director & Partner, ProCo
Martina-Maria Brand, Head of International Business Training at Print Media Academy, Heidelberg, Heidelberg
Rob Haak, President, SPIKIX
Wednesday 19 May 2010
13:00 - 14:00What will the printer of the future look like? (19 May 2010)
The Printers Profit Zone, Hall 9 (9F 333)
Will continued consolidation see the rise of a handful of megaprinters offering ever cheaper prices, or will we see an increasing number of printer types, with supermarkets, retail outlets and others joining the industry?
Chairperson:
Click here to add this debate to your Wish List

Sean Smyth, Pira Consultant, Pira International
Speaker Panel:
David Zwang, Owner, Zwang & Company
Frank Romano, Professor Emeritus, Rochester Institute of Technology
Richard Moross, Founder, MOO
Rob Haak, President, SPIKIX
Robert Crooker, Senior Vice President and Head of Business Development , Heidelberger Druckmaschinen AG
Sean Smyth, Pira Consultant, Pira International
Thursday 20 May 2010
13:00 - 14:00Will an Ipod for publishing kill printed media? (20 May 2010)
The Printers Profit Zone, Hall 9 (9F 333)
With the Sony e-book launch in August 2009 and rumours of an Apple Tablet launch later this year, the e-reader market space is hotter than ever and poses a real threat to many print sectors.
Chairperson:
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Frank Romano, Professor Emeritus, Rochester Institute of Technology
Speaker Panel:
Alex Henzen, Founder & Vice President, iRex Technologies
Carolyn Morgan , Managing Director, Penmaen Media
Nick Hampshire, Founding Partner & Senior Analyst, mediaIDEAS Group
Stephen Waddington, Managing Director, Speed Communications
Friday 21 May 2010
13:00 - 14:00Green print: is it worth it? (21 May 2010)
The Printers Profit Zone, Hall 9 (9F 333)
Sustainability is one of the hottest topics today, but there remains widespread confusion about the relative environmental benefits 'green printing'.
Chairperson:
Click here to add this debate to your Wish List

Laurel Brunner, Managing Director, Digital Dots
Speaker Panel:
Chas Moloney, Director of Marketing, Ricoh UK
Frank Romano, Professor Emeritus, Rochester Institute of Technology
Márcia Balisciano, Director of Corporate Responsibility, Reed Elsevier
Sean Smyth, Pira Consultant, Pira International
Stephen Goddard, Environmental Leadership Program Manager, Hewlett Packard
Saturday 22 May 2010
13:00 - 14:00More than ink on paper: how should printers be selling print? (22 May 2010)
The Printers Profit Zone, Hall 9 (9F 333)
The days of selling print based on equipment specifications are over. Today, printers need a technology or customer-driven strategy to attract profitable work that is more than just ink on paper.
Chairperson:
Click here to add this debate to your Wish List

Neil Falconer, Senior Consultant, Pira Intermational
Speaker Panel:
Bryan Palphreyman, Inkjet Consultant, Sensient Technologies
Frank Romano, Professor Emeritus, Rochester Institute of Technology
Graham Leeson, European marketing communications manager, FUJIFILM
Hans Wyssmann, Executive Vice President responsible for Card Systems and Corporate Business Development, Atlantic Zeiser
Martina-Maria Brand, Head of International Business Training at Print Media Academy, Heidelberg, Heidelberg
Sunday 23 May 2010
13:00 - 14:00What will the printer of the future look like? (23 May 2010)
The Printers Profit Zone, Hall 9 (9F 333)
Will continued consolidation see the rise of a handful of megaprinters offering ever cheaper prices, or will we see an increasing number of printer types, with supermarkets, retail outlets and others joining the industry?
Chairperson:
Click here to add this debate to your Wish List

Sean Smyth, Pira Consultant, Pira International
Speaker Panel:
Adriana M. Nuneva, Senior Vice President, Global Marketing & Communications, Heidelberger Druckmaschinen AG
Bill Baxter, Advisor - Technology Strategy & Inkjet Applications, Dainippon Screen
Bryan Palphreyman, Inkjet Consultant, Sensient Technologies
David Wigfield, Worldwide Sales and Operations Director, Workflow, Business Solutions and Services Group, Kodak
Frank Romano, Professor Emeritus, Rochester Institute of Technology
Monday 24 May 2010
13:00 - 14:00Will an Ipod for publishing kill printed media? (24 May 2010)
The Printers Profit Zone, (9F 333)

With the Sony e-book launch in August 2009 and rumours of an Apple Tablet launch later this year, the e-reader market space is hotter than ever and poses a real threat to many print sectors.
Chairperson:


Click here to add this debate to your Wish List

Frank Romano, Professor Emeritus, Rochester Institute of Technology
Speaker Panel:
Neil Falconer, Senior Consultant, Pira Intermational
Peter Houston, Editorial Director for Advanstar Communications in Europe
Sean Smyth, Pira Consultant, Pira International
Stephen Waddington, Managing Director, Speed Communications
Tuesday 25 May 2010
13:00 - 14:00Green print: is it worth it? (25 May 2010)
The Printers Profit Zone, Hall 9 (9F 333)
Sustainability is one of the hottest topics today, but there remains widespread confusion about the relative environmental benefits 'green printing'.
Chairperson:
Click here to add this debate to your Wish List

Laurel Brunner, Managing Director, Digital Dots
Speaker Panel:
Frank Romano, Professor Emeritus, Rochester Institute of Technology
Márcia Balisciano, Director of Corporate Responsibility, Reed Elsevier
Sean Smyth, Pira Consultant, Pira International
Stephen Goddard, Environmental Leadership Program Manager, Hewlett Packard
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