The Great Print Debates in association with Pira International and Ipex

Presented by Pira International
in association with Ipex
The Pira/Ipex Great Print Debates take expert commentary, lively debate and audience interactivity to a completely new level.
Each panel of experts - thought leaders and high-profile industry representatives - were on hand to debate the most pressing questions facing the printing industry today.
Audience participation and interaction using simple polling technology allowed real-time feedback to drive the questioning of the panel moderator and push the experts out of their comfort zone for a truly challenging debate.
Be at the forefront of the drivers and trends changing your industry
Hear the biggest names in print and media debating the most controversial issues in 2010
Join the debate: interactive polling technology and in-depth Q&A session
Real-time audience interaction and surveys
Takeaway an exclusive study with scenarios and forecasts to 2020*
Four pressing questions were debated over the eight days of Ipex with expert moderation by Frank Romano Professor Emeritus, School of Print Media, Rochester Institute of Technology.
| Tuesday 18 May 2010 | ||
| 13:00 - 14:00 | More than ink on paper: how should printers be selling print? (18 May 2010) The Printers Profit Zone, Hall 9 (9F 333) The days of selling print based on equipment specifications are over. Today, printers need a technology or customer-driven strategy to attract profitable work that is more than just ink on paper. Chairperson: ![]() Neil Falconer, Senior Consultant, Pira Intermational Speaker Panel: David Zwang, Owner, Zwang & Company Frank Romano, Professor Emeritus, Rochester Institute of Technology Jon Bailey, Sales Director & Partner, ProCo Martina-Maria Brand, Head of International Business Training at Print Media Academy, Heidelberg, Heidelberg Rob Haak, President, SPIKIX | |
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| Wednesday 19 May 2010 | ||
| 13:00 - 14:00 | What will the printer of the future look like? (19 May 2010) The Printers Profit Zone, Hall 9 (9F 333) Will continued consolidation see the rise of a handful of megaprinters offering ever cheaper prices, or will we see an increasing number of printer types, with supermarkets, retail outlets and others joining the industry? Chairperson: ![]() Sean Smyth, Pira Consultant, Pira International Speaker Panel: David Zwang, Owner, Zwang & Company Frank Romano, Professor Emeritus, Rochester Institute of Technology Richard Moross, Founder, MOO Rob Haak, President, SPIKIX Robert Crooker, Senior Vice President and Head of Business Development , Heidelberger Druckmaschinen AG Sean Smyth, Pira Consultant, Pira International | |
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| Thursday 20 May 2010 | ||
| 13:00 - 14:00 | Will an Ipod for publishing kill printed media? (20 May 2010) The Printers Profit Zone, Hall 9 (9F 333) With the Sony e-book launch in August 2009 and rumours of an Apple Tablet launch later this year, the e-reader market space is hotter than ever and poses a real threat to many print sectors. Chairperson: ![]() Frank Romano, Professor Emeritus, Rochester Institute of Technology Speaker Panel: Alex Henzen, Founder & Vice President, iRex Technologies Carolyn Morgan , Managing Director, Penmaen Media Nick Hampshire, Founding Partner & Senior Analyst, mediaIDEAS Group Stephen Waddington, Managing Director, Speed Communications | |
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| Friday 21 May 2010 | ||
| 13:00 - 14:00 | Green print: is it worth it? (21 May 2010) The Printers Profit Zone, Hall 9 (9F 333) Sustainability is one of the hottest topics today, but there remains widespread confusion about the relative environmental benefits 'green printing'. Chairperson: ![]() Laurel Brunner, Managing Director, Digital Dots Speaker Panel: Chas Moloney, Director of Marketing, Ricoh UK Frank Romano, Professor Emeritus, Rochester Institute of Technology Márcia Balisciano, Director of Corporate Responsibility, Reed Elsevier Sean Smyth, Pira Consultant, Pira International Stephen Goddard, Environmental Leadership Program Manager, Hewlett Packard | |
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| Saturday 22 May 2010 | ||
| 13:00 - 14:00 | More than ink on paper: how should printers be selling print? (22 May 2010) The Printers Profit Zone, Hall 9 (9F 333) The days of selling print based on equipment specifications are over. Today, printers need a technology or customer-driven strategy to attract profitable work that is more than just ink on paper. Chairperson: ![]() Neil Falconer, Senior Consultant, Pira Intermational Speaker Panel: Bryan Palphreyman, Inkjet Consultant, Sensient Technologies Frank Romano, Professor Emeritus, Rochester Institute of Technology Graham Leeson, European marketing communications manager, FUJIFILM Hans Wyssmann, Executive Vice President responsible for Card Systems and Corporate Business Development, Atlantic Zeiser Martina-Maria Brand, Head of International Business Training at Print Media Academy, Heidelberg, Heidelberg | |
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| Sunday 23 May 2010 | ||
| 13:00 - 14:00 | What will the printer of the future look like? (23 May 2010) The Printers Profit Zone, Hall 9 (9F 333) Will continued consolidation see the rise of a handful of megaprinters offering ever cheaper prices, or will we see an increasing number of printer types, with supermarkets, retail outlets and others joining the industry? Chairperson: ![]() Sean Smyth, Pira Consultant, Pira International Speaker Panel: Adriana M. Nuneva, Senior Vice President, Global Marketing & Communications, Heidelberger Druckmaschinen AG Bill Baxter, Advisor - Technology Strategy & Inkjet Applications, Dainippon Screen Bryan Palphreyman, Inkjet Consultant, Sensient Technologies David Wigfield, Worldwide Sales and Operations Director, Workflow, Business Solutions and Services Group, Kodak Frank Romano, Professor Emeritus, Rochester Institute of Technology | |
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| Monday 24 May 2010 | ||
| 13:00 - 14:00 | Will an Ipod for publishing kill printed media? (24 May 2010) The Printers Profit Zone, (9F 333) With the Sony e-book launch in August 2009 and rumours of an Apple Tablet launch later this year, the e-reader market space is hotter than ever and poses a real threat to many print sectors. ![]() Frank Romano, Professor Emeritus, Rochester Institute of Technology Speaker Panel: Neil Falconer, Senior Consultant, Pira Intermational Peter Houston, Editorial Director for Advanstar Communications in Europe Sean Smyth, Pira Consultant, Pira International Stephen Waddington, Managing Director, Speed Communications | |
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| Tuesday 25 May 2010 | ||
| 13:00 - 14:00 | Green print: is it worth it? (25 May 2010) The Printers Profit Zone, Hall 9 (9F 333) Sustainability is one of the hottest topics today, but there remains widespread confusion about the relative environmental benefits 'green printing'. Chairperson: ![]() Laurel Brunner, Managing Director, Digital Dots Speaker Panel: Frank Romano, Professor Emeritus, Rochester Institute of Technology Márcia Balisciano, Director of Corporate Responsibility, Reed Elsevier Sean Smyth, Pira Consultant, Pira International Stephen Goddard, Environmental Leadership Program Manager, Hewlett Packard | |
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