Profit Fitness Live

In association with

We all know that sales and profit growth are the major issues facing the printing industry right now. Over the last 15 years the print industry has had a 40% decline in printing shipments and the forecast is another 30% decline in the next 10 years. Despite these market conditions 11% of printers have put the prices up and 21% have seen growth in 6% or more in the worst recession in history.

NEW DATES ANNOUNCED!

Tuesday 24 April 2012 - Ricoh UK Plc, The Showroom, Priorslee, Telford, TF2 9NS

Friday 27 April 2012  - Ricoh Europe Plc, 20 Triton Street, Central London, NW1 3BF

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Some of the topics to be covered in the seminar:

• How you find new sales & new business opportunities for your Printing Business  in this extremely challenging market place.
• Especially if you’re existing clients are spending less, so it’s become harder to sell them more…whilst still protecting your profit margins.
• How to boost customer loyalty & protect your most important customers from a competitor, who’s only way to sell is to discount.
• How to deal with customers & prospects when all they want to do is “buy on price”, rather than the value you bring.
• How can you prevent being constantly forced to discount your prices if you want to win new business…. Because it remains a buyers’ market.

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Recently Nick Devine has been revealing what these profit leaders have been doing to find hidden sales and profit opportunities in markets where others are struggling.

On the 2nd December 2011 at the SmartCenter, Xerox Offices in Uxbridge, Middlesex hosted the inaugural Profit Fitness Live. The day was a great success. Nick coaching covered the following areas:

* How to sell more to existing accounts without discounting. (Showing us a very simple strategy that allows you to increase your margins and still win the sale).
* How to discover the 'Profit Simplifier' works in a 'real' printing company.
* The biggest mistake printers make when trying to retain customers that are being lured away by cheaper competitors. Nick showed you had a strategy which used fewer resources, takes less time and ring-fences your best customers from your most aggressive competitors.
* How to use 'Transaction Bump' to increase the value of each sale you make. When you use this strategy in combination with the 'Context Timeline' your customers will thank you and they will spend more money with you.
* How to expand your opportunities in your existing accounts using a strategy called 'Range Selling'.
* Teaching you to consistently find new leads that are positively predisposed to meeting with you with zero cold calling.

After hearing what Nick explained during the course a lot was based on common-sense that most print professionals had forgotten along the way. The course helped you to get back to what is more important. It is a great opportunity to learn how to get the most out of your business. But do not just take our word for it. View the video and hear what print professionals have to say about the course.